DETEKT is an international design consultancy with strategically placed studios in Taipei, Taiwan and Melbourne, Australia. The organisation is structured to harness value from a professional and innovative team of designers and engineers.
To date DETEKT has been involved with the development of many successful products that are new sold throughout the world. This experience has given us knowledge in a wide range of product areas, including communication devices, electronics, media products, electrical appliances, commercial equipment, gift and premium and many more.
Working closely with clients DETEKT has shared it passion for design and continued to build its integrated service from these practical experiences. Using our integrated four-step service we are able to offer a highly professional design service and the shortest lead times, when time-to-market is critical.
To fully utilise DETEKT's international network we have developed leading communication protocols which allow effective use of company resources and linkages to regional capabilities.
Follow us on a journey of value creation.
DETEKT`s integrated service is made up of four steps, following the journey of value creation.
Each step is a vital ingredient to create consumer value and reach your commercial objectives.
The four steps and key objectives to create successful Brands are:
1.Product Strategy-
Aligning new product developments with business vision
2.Branding-
Creating a clear message and consistency within the product range
3.Product Development-
Creating a strong bond with the target market
4.Manufacturing-
Selection of globally competitive manufacturing resources
In an increasingly competitive global market-place it is critical that each step is addressed.
As market entry barriers lower successful brands will continue to increase market share. |
